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What do we stand for?

We stand for enriching your outdoor experiences. We connect people with the outdoors through diverse content, catering to everyone from beginners to experts. Our aim is to build a thriving community around activities like hunting, fishing, watersports, winter sports, and hiking, ultimately inspiring you to #ExploreMore.

What is our mission?

To build a vibrant community of outdoor enthusiasts, from beginners to experts, by delivering valuable content and sparking conversations about adventure through hunting, fishing, watersports, and more.

Humminbird ICE Helix – See More. Catch More.

Gear Up For Unforgettable

The Humminbird ICE HELIX series consists of highly versatile, digital fish finders engineered specifically for ice fishing, featuring crisp color displays, GPS mapping, and advanced sonar options. Unlike traditional mechanical flashers, these units offer split-screen views that combine real-time flasher displays with historical 2D sonar graphs, giving anglers a precise look at how fish react to their bait. A major benefit of the series is its all-season utility; the units can easily be converted with optional transducers and mounts for use on a boat once the ice thaws.
Core Series Features
  • Dual Spectrum CHIRP: Provides excellent target separation down to 3/4-inch, making it easy to distinguish between closely grouped fish and your jig.
  • Interference Rejection: Includes six fine-tuning settings to clear up screen clutter caused by nearby sonar units in crowded ice towns. 
  • Built-in GPS & Mapping: Preloaded with Humminbird Basemaps and compatible with premium LakeMaster or Navionics cards to quickly locate drop-offs and structural hot spots.
  • Jig Charge Mode: Uses the ultra-bright LCD screen to quickly charge up glow-painted spoons and jigs before dropping them down the hole

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